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Yet another customer leaves without filling the subscription or product trial form. These are lost opportunities to get new leads and potential customers. That’s why it is critical to understand what made them leave without completing the desired action. And that is where exit-intent surveys play a vital role in reducing bounce rate and increasing conversions. They help you understand the website UI issues, do form analysis, and mitigate cart and form abandonment risk. How to use exit-Intent surveys to collect feedback Automatically display the survey when the customer is about to leave the website. Ask them whether they were able to find what they were looking for? , send a follow-up survey on their email to determine the reason behind it.
You can also offer discount coupons to make them Sao Tome and Principe Email List come back and complete the purchase. Related Read: 10 Best Exit-Intent Popup Tools to Increase Customer Retention 4.) CSAT (Customer Satisfaction) Survey CSAT surveys measure the customer satisfaction level with your products or services. CSAT surveys are easy to design, take little effort to answer, and provide a convenient way to collect customer feedback. It is also aided by the fact that most customers want to leave feedback about their experience with the product or website. This is an easy opportunity for the companies to understand the customers’ frustrations, delight, and issues they faced while using a product. You can send the CSAT survey via email after the customer interacts with your products or services like customer support or post-purchase.
You can also embed it on your website to pop up at the desired moment so the customers can give real-time feedback. Tips and opportunities to deploy surveys: Deploy in-app surveys to enquire about anything, from product features to support quality Use beacons to send push notifications on mobiles at events Add surveys to live chat conversations Set up kiosks with assistance functionalities and feedback surveys It consists of two to three questions: How satisfied are you with the following aspects of our service? Would you use our customer service in the future? How can we improve our service? 5. CES Survey Form CES (Customer effort Score) measures how much effort the customers had to put in order to get their issues resolved.
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