This contrast has won the favor of many

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Other big internet celebrities who became famous on Douyin, such as Lan and Yili Xiaoshazi, also took the initiative to untie their videos and went to Taobao or other platforms for live broadcasts not long after it became popular. At the same time, in order to maintain the platform ecology, the short video platform adopts a decentralized traffic distribution mechanism to firmly control the life and death of platform traffic, focusing on supporting merchant store broadcasts to avoid the emergence of a single dominant anchor. Phenomenon.


The brand successor becomes an Internet celebrity. With marketing costs remaining high and brand marketing becoming refined, the brand successor's move towards becoming an Internet celebrity is essentially an experiment in the transformation and upgrading of brand reju Argentina WhatsApp Number venation. Whether it is Luo Cheng, the second son of Holiland, who mainly plays the role of "socially fearful boss", or Ding Jiamin, the daughter of Xtep who has attracted attention on social platforms with her wealthy wedding, and Cai Wangjia, the second son of Wangwang, who has become the "Internet mouthpiece" of netizens. , these and later brand successors say goodbye to sticking to the stereotypes, personally set up their own personalities and become Internet celebrities, and use a younger and more flexible way to promote brand marketing.





The trend of Luo Cheng, the second son of Holiland, has also been passed on to the "second generation of the factory". Although they do not have the same prominent family background as the successors of the brand, they have gone to a good school and come back to inherit the factory. The identity label is equally clear. They are not like the rich The second generation spends a lot of money like that, but works diligently in the factory.  fans. More importantly, the second-generation factory owners can use this label to gain the trust and endorsement of netizens and open up new sales channels for their own business on social platforms. DouKuaiB is popular and looks more and more alike.